Our Blog
Four Steps to Successful Email Marketing
While Social Media for small business continues to be a rave topic in marketing forums around the world, statistics indicate that, although annoying to some, email marketing is still one...
How secure is your WordPress website?
If your site has been built on the WordPress framework, you are in good company. With a calculated 37% of all websites built using this user-friendly CMS, WordPress is easily...
Google is not your Marketing Plan!
It's important that all website owners are aware that the boffins at Google are always changing and upgrading what is known as the “search algorithm”. They cannot always be relied...
Common Terms for the Website Newbie
As a web developer, I use technical terms every day in my business that are now second nature to me. Once I have collaborated with a client for a few...
Do you need a Call to Action?
Starting at the very basics, a "Call to Action" is a highly visible prompt that encourages your website visitors to engage in further interaction with your business. This action can...
5 Key Points you NEED to effectively brief your Web Designer
Building a website for your small business should not be an impulsive decision. And yet, as a website developer, I often meet new clients who have decided to build a...
Key Learnings from my Four Favourite Business Books
One of the main problems with reading a constant stream of business books is that each comes multitude of different ideas and strategies. Obviously, it is impossible to take every...
Five signs that your site needs a MAKEOVER!
The internet has evolved in leaps and bounds over the past two decades and there is no sign of slowing down any time soon. Social Media, online technology, broadband speeds,...
Why is your business site so lonely?
Many people believe that they just have to build a business website and then sit back and watch the rush of business coming their way. When the expected rush doesn’t...
Why you should ALWAYS use a professional email address!
Small business owners are often hesitant to change their existing email addresses when they create their first business website. The owners argue that the Gmail or Hotmail address that they...
How to use Facebook BOOST to Promote your Small Business
Imagine having your brand exposed daily to thousands of people in your target audience? People who are actually interested in your products and services - a targeted section of the...
Five Online Strategies to try for your Small Business
Let’s be clear from the very beginning – using the internet for small business is NOT the guaranteed golden bullet solution to all your problems. The addition of an online...
greg@tropicalcoastwebdesign.com.au
