AI Isn’t Just for Tech Nerds – Here’s How I Use It Every Day
Right. Let’s get one thing straight.

Artificial Intelligence is not just some terrifying robot uprising waiting to happen. It’s not HAL 9000. It’s not going to steal your job (unless your job is mind-numbingly boring, in which case — fair enough). And it’s not just for billion-dollar tech companies in Silicon Valley who name their children after Wi-Fi passwords.
No, my friend. AI is for everyone — even a web developer running a small business in regional Australia. Like me.
I use it every single day at Tropical Coast Web Design. And not in a “look how futuristic I am” sort of way — I use it to get stuff done faster, cleaner, and without losing my mind. Here’s how.
1. Writing Code Without Losing the Will to Live
Ever spent three hours trying to figure out why your website’s menu is refusing to sit in the right place? I have. And once upon a time, that meant scrolling through forums from 2009 written by someone named “CSSWizard88” who hasn’t been seen since the MySpace era.
Now? I ask ChatGPT. “Why is this div not aligning?” Boom — instant answer. And if it’s wrong? I refine it. No ego, no fluff. Just results.
It’s like having a coding assistant who doesn’t take lunch breaks, never asks for a raise, and doesn’t hum loudly while working.
Clarkson Verdict: Faster than Googling. Cheaper than therapy.
2. Emails That Don’t Sound Like They Were Written During a Seizure
My brain goes faster than my fingers. The result? Emails that look like they were typed by a caffeinated raccoon. Typos, missing words, and the occasional sentence that just… stops.
So I throw it all into ChatGPT. It cleans it up, tidies the grammar, and makes me sound like someone who’s slept in the past 48 hours. And yet — crucially — I still sound like me. Friendly, casual, with just the right amount of personality.
Clarkson Verdict: Think of it like autocorrect, but smarter.
3. Creating Images That Don’t Look Like Stock Photo Nightmares
Need a futuristic tractor? A cartoon parrot in sunglasses? A majestic Egyptian tomb with a food court? Done. AI image tools can whip these up in seconds. I use them for mockups, blog posts, and design ideas — all without paying a stock photo site $47 for a picture of a handshake.
BUT — and it’s a big but — always check the usage rights. If your AI-generated image looks suspiciously like something Disney owns, you might find yourself being sued by a mouse in white gloves.
Clarkson Verdict: Brilliant. Just don’t get sued.
4. SEO Without the Snake Oil
Remember when SEO companies charged you $1000 a month to tell you that your website needed more “keywords” and a faster load time? Yeah, those days are over.
Now I use AI to:
- Improve page content
- Check meta descriptions
- Optimise local keywords
- Audit the entire site like a digital Sherlock Holmes
What used to take a week now takes two hours — with actual results, not just a 12-page PDF full of buzzwords.
Clarkson Verdict: SEO without the smoke and mirrors. Finally.
What’s the Point of All This?
AI isn’t magic. It’s not going to replace you. But used properly, it’s like strapping a turbocharger onto your business.
The trick isn’t just having access to tools like ChatGPT — it’s knowing how to use them. Not to play around. Not to write poems about cats. But to actually do your job better, faster, and with fewer headaches.
And that, ladies and gentlemen, is what I’ll show you next: how to make AI work for you — not the other way around.