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Our Inbound Marketing Blog

“Inbound marketing refers to marketing activities that bring visitors into your site, rather than marketers having to go out to get attention.”

In our Blog, you will find a range of articles that have been written to help boost your site to the next level. Although we sometimes get a little off the marketing topic, there is always something new here to help the small business website owner. If you would like to connect with Rusty Mango, you can also keep in touch with us through our Facebook page at Tropical Coast Web Design.

As Tropical Coast Web Design is our new business name, you’ll find a number of articles in our blog that reference our old name – “Rusty Mango Design”. Don’t worry, it’s all written by the same team – we have just changed our name to reflect where we are and what we do.

Is your Web Designer LEGIT?

Is your Web Designer LEGIT?

When it comes to the World Wide Web and the sites that live upon it, some small business owners can be a little naive about how it all works. There are so many aspects to take into account – domain names, hosting, email accounts, analytics, SEO and social media to name just a few of…

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SEO Checklist for Site Owners

SEO Checklist for Site Owners

Website owners often think that SEO factors such as keywords, title tags and descriptions are the key to ranking well in Google. While they are still important, the Google algorithm has evolved and the practice of optimising just these parts of a web page are long gone – the “GoogleBot” now delves deeper into the…

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Social Media for your Small Business in 2019

Social Media for your Small Business in 2019

On any given day, it has been estimated that 3.2 billion people in the world access social media of some kind. From Facebook to Twitter through to Instagram and LinkedIn, social media seems to permeate every aspect of our lives. Most small businesses have come to the realisation that they need to be present on…

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Five things you need to know about Google and your new website.

Five things you need to know about Google and your new website.

You’ve got a brand-new website for your small business. The imagery is uploaded, social media links are sorted, text content written and formatted – all on display through your custom site design from your awesome web developer. But no-one can find it. Typing the business name into Google shows nothing in the search results –…

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