Our Inbound Marketing Blog
“Inbound marketing refers to marketing activities that bring visitors into your site, rather than marketers having to go out to get attention.”
In our Blog, you will find a range of articles that have been written to help boost your site to the next level. Although we sometimes get a little off the marketing topic, there is always something new here to help the small business website owner. If you would like to connect with Rusty Mango, you can also keep in touch with us through our Social Media at:
As Tropical Coast Web Design is our new business name, you’ll find a number of articles in our blog that reference our old name – “Rusty Mango Design”. Don’t worry, it’s all written by the same team – we have just changed our name to reflect where we are and what we do.
In the small coastal town of Ingham, where Tropical Coast Web Design is based, most of the small businesses have been happily operating in the same way with the same customers for many years. However, it is evident that the town’s small businesses are struggling in 2019. There are numerous empty shops on the main […]
The turn of a new year in upon us and, like a lot of people, I’ve written a number of new Years resolutions for myself in 2019. In years gone by, I’ve managed to achieve some goals and fail on others. Looking back at my successes and failures, there is a clear reason I have […]
The WordPress framework, which is estimated to have been used to create over 30% of all websites on the internet, hasn’t changed a lot over the years. Even since its invention as a blogging platform and it’s ascension to become the #1 Content Management System (CMS) in the world, the basics of running a site […]
In the initial moments where a customer becomes aware of your business and what it has to offer, the all-important lead generation process begin to take place. Leads created here are vitally important as they “pull” the customer into the system for nurturing further down the sales funnel. Without this “pull”, the remainder of the funnel will be ineffective.